Content Categorization API for Advertising Platforms
Create intelligent user profiles
Combine information on your visitors web browsing habits with our database to create detailed user profiles. These profiles can be used to serve ads that are targeted to their specific interests.
Detect and prevent ad fraud
Leverage our data to block fradulent IPs and detect invalid or non-compliant ad impressions. Make sure ads are only shown on websites that meet your guidelines. We have specific categories for sites that support, host, or link to illegal and malicious content.
Advanced machine learning for better precision
We use advanced and highly tuned machine learning algorithms to provide you with the best categories for the content available. Our data is composed from billions of crawled URLs but we can also categorize brand new domains or full URLs in near real-time as well.
Vast amount of data for better content cataloging
Our system actively visits and re-visits websites in order to keep the category data as fresh and up-to-date as possible. These updates are made available to the category API as well as for clients using the self-hosted category database. It's possible to subscribe and receive real-time updates when categories for websites change or are added to our database.
View all features
Interested in checking all the features of our Website Category API?