Increase your value prop and ROAS

Webshrinker ensures your ad dollars are spent on the right sites

We know the web. Better understand your customer demographics and web browsing behavior so you can improve ad placements and achieve better return on your marketing dollars.
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Know Your Targets

For Advertisers, Webshrinker offers domain data categorized to the IAB taxonomy. Through our API, you can process large sets of data – allowing you to identify patterns between IPs and backlinking information or to categorize your data set. Advertisers often find this information useful in order to enhance customer demographics and better understand their behavior.

Know Your Targets

For Advertisers, Webshrinker offers domain data categorized to the IAB taxonomy. Through our API, you can process large sets of data – allowing you to identify patterns between IPs and backlinking information or to categorize your data set. Advertisers often find this information useful in order to enhance customer demographics and better understand their behavior.

IAB Categorization

Accurately identify the main topics of content with more than 390 top and sub-level categories which can be used for services such as targeted advertising.

IAB Taxonomy

The IAB contextual taxonomy is maintained by the Trustworthy Accountability Group (TAG) and is a set of industry-standard categories. They include 26 Tier-1 (top-level) and over 300 Tier-2 (sub) categories for use by vendors.

Additional Marketing Categories

In addition to supporting the IAB taxonomy, our API enriches it even further with additional categories (Tier-3) for content specific to: Gambling, Weapons, Social Networks, Proxies/VPNs/Web Filter Avoidance, and Streaming Media.

IAB Taxonomy

The IAB contextual taxonomy is maintained by the Trustworthy Accountability Group (TAG) and is a set of industry-standard categories. They include 26 Tier-1 (top-level) and over 300 Tier-2 (sub) categories for use by vendors.

dnsfilter reporting

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